• Karakters_6_ontwikkeling

    Ontwikkelingen | 发展

  • Karakters3_uitwisseling

    Uitwisseling | 交流

  • Karakters_5_samenwerking

    Samenwerking | 合作

  • Karakters2_werelden verbinden

    Werelden verbinden | 国际接轨

  • Karakters_4_kennis

    Kennis | 知识

  • Karakters_1_samenwerking

    Samenwerking | 合作

The Yuecheng in Beijing’s southern suburbs is a pleasant looking senior living home. Its main living room is full of books, potted plants, and mahjong tables. Its bedrooms are bright and well equipped and little different from the rooms that many might be used to seeing in Europe or the US. Indeed, to the casual observer, the Yuecheng appears to be a pin-up for the commercial opportunities of selling to China’s growing ranks of elderly people. But that’s why it’s also misleading. There is no doubt that China’s elderly population is expanding rapidly. The number of people aged over 60 is forecast to rise by 133m between 2015 and 2030 to reach 340m, according to estimates published by the United Nations. That’s equivalent to adding the entire population of Japan or Russia. But in percentage terms, the increase isn’t all that great: in fact, it’s little different from what is happening in Cambodia, Laos and Vietnam. What makes China’s story unique is the decline in the country’s youth: the number of people aged under 30 is predicted to fall by an astonishing 118m between 2015 and 2030. It’s this decline that is creating headaches for senior living operators wanting to tap into the country’s aged care industry: there are plenty of elderly but not enough workers. Most senior care staff are migrants or laid-off employees of former state-run factories. Most also have other job options, from cleaning hotel rooms in Beijing to working in factories in Guangzhou. In a country where labour shortages are already acute, job loyalty in the senior living industry is low and turnover is high. Most senior care workers also lack qualifications. This matters, as nursing isn’t seen as a desirable occupation in China, so the temptation to switch employers is great. But this makes life tough for senior living operators whose business model is all about providing professional care to elderly residents.

The result is that most privately-owned senior living facilities, much like Beijing’s Yuecheng, tend to be speculative . . . . . read more


jan booij
hoogeveen logo